PRACTICAL MERCHANT CENTER TRAINING

Get your products ready.
Keep improving.

Set up clearly. Improve product data. Find and fix issues.

Premium guided online learning for small ecommerce businesses that want to manage Merchant Center and understand free listings and Shopping opportunities.

Google Merchant Center & Shopping
Complete Beginner Course

Main Course £69.99

Beginner-friendly · Learn at your own pace · ✦ PBC AI Tutor included

THE COMPLETE BEGINNER COURSE6 MODULES · 31 LESSONS
Google Merchant Center & Shopping Main Course sales cover
Practical skills. Real growth.Built for ecommerce businesses.
▤
76Pages

Clear, practical teaching

◇
6Modules

Foundations to management

✓
31Lessons

Focused step-by-step guidance

+
3–5Hours

Estimated self-study time

FROM SETUP TO PRODUCT VISIBILITY

Give your catalogue
stronger foundations.

01✓

Set up with confidence

Prepare your store, connect the website and choose a dependable way to add products.

02◇

Improve product data

Make titles, descriptions, images, availability and delivery information clear and consistent.

03↗

Keep the catalogue healthy

Read product status, address issues and build a practical routine for ongoing checks.

MAIN COURSE

Learn the complete Merchant Center process.

Work through six modules, then apply each step to your own store using the separate workbook.

Google Merchant Center & Shopping Main Course sales cover
6 MODULES · 31 LESSONS

Google Merchant Center & Shopping Main Course

£69.99

Understand Merchant Center, set up your account, improve product data, explore visibility options and manage common issues.

  • 6 modules · 31 focused lessons
  • Step-by-step interactive learning
  • Practical tasks and teaching visuals
  • ✦ PBC AI Tutor included
  • Saved progress, notes, highlights and bookmarks
  • Supporting downloadable resources where included
Google Merchant Center & Shopping Workbook Bundle sales cover

STANDALONE WORKBOOK

Google Merchant Center & Shopping Workbook Bundle

£24.99

60-page practical workbook

A single implementation PDF with guided worksheets, a 30-day action plan, a 90-day follow-on plan, trackers and templates.

  • Plan account setup and product sources
  • Review product data and free-listing readiness
  • Record issues and track changes
  • Follow 30-day and 90-day routines
MAIN COURSE + WORKBOOK BUNDLE
Complete Google Merchant Center & Shopping Bundle sales cover

COMPLETE MERCHANT CENTER BUNDLE

Complete Google Merchant Center & Shopping Bundle

£84.99Save £9.99

Includes the Google Merchant Center & Shopping Main Course and the Google Merchant Center & Shopping Workbook Bundle PDF, with worksheets, templates, a 30-day action plan and a 90-day follow-on plan.

  • Main Course
  • Google Merchant Center & Shopping Workbook Bundle
View Complete Bundle →Buy now

YOUR 6-MODULE LEARNING ROADMAP

Set up carefully.
Manage with confidence.

Follow six practical modules, from foundations and setup to product data, visibility, diagnostics and routine management.

Study Module 1 Free
01

Foundations

Understand Merchant Center, where products can appear and what to prepare.

02

Setup

Connect the store, configure business details and add your first products.

03

Product Data Optimisation

Improve titles, descriptions, images, identifiers, price and stock data.

04

Product Visibility & Shopping Growth

Check free listings and understand Shopping ads and Performance Max basics.

05

Tracking, Issues & Improvement

Read product status, diagnose disapprovals and choose priorities.

06

Ongoing Management

Keep the catalogue accurate with weekly and monthly checks.

BUILT FOR SMALL ECOMMERCE BUSINESSES

You don't need to be
a feed specialist.

Start with a working online store and a willingness to improve your product information step by step.

Independent self-study training. Product eligibility and visibility depend on your store, data and Google's policies; results are not guaranteed.

01

Small online retailers

For owners preparing a catalogue for Merchant Center and free listings.

02

Startups launching products

For stores that need a clear setup sequence and dependable product data.

03

Hands-on business owners

For people who want to understand and manage their own product listings.

04

Teams improving an existing account

For sellers ready to diagnose issues and establish a review routine.

How Merchant Center fits — approved Module 1 teaching visual
From Module 1 · How Merchant Center fits. Enlarge visual ↗

TRY BEFORE YOU DECIDE

See how the course teaches.

Create a free account and study every Module 1 lesson — no purchase required — inside the real learning platform, with ✦ PBC AI Tutor on accessible content. Try the lesson tasks, ask PBC AI Tutor for an explanation or example, and save your progress and notes. Modules 2–6 unlock with the Main Course or Complete Bundle.

The Main Course includes guided learning and its supporting resources. Separately listed implementation PDFs are sold individually or in the Complete Bundle. Questions before buying? Contact PBC Courses.

Study Module 1 FreePreview the Workbook PDF ↗

RELATED PRACTICAL GUIDES

Useful topics to explore next.

Explore the guides →

A FEW HELPFUL ANSWERS

Before you get started.

Is this suitable for a complete beginner?+

Yes. The Main Course begins with Merchant Center foundations before account setup, product data, visibility, diagnostics and ongoing management.

Is this a video course?+

No. PBC Courses uses guided written lessons, teaching visuals, practical tasks and ✦ PBC AI Tutor instead of long-form video lectures. Study at your own pace inside the learning platform, with supporting downloadable resources where included.

Do I need an ecommerce website?+

Yes. The course assumes a working online store with product pages, prices, checkout and clear customer information.

What is in the workbook?+

The single 60-page workbook PDF includes guided worksheets, a 30-day action plan, a 90-day follow-on plan, trackers and templates.

Do I need to run Shopping ads?+

No. The course explains free listings and also introduces paid Shopping opportunities so you can understand the difference.

Will my products be approved or receive more traffic?+

No result is guaranteed. Product eligibility depends on your store, data and applicable Google policies.

Is this affiliated with Google?+

No. PBC Courses is independent and is not affiliated with or endorsed by Google.

READY TO TAKE THE NEXT PRACTICAL STEP?

Set up. Improve product data. Keep your catalogue healthy.

Explore the Main Course and its separate implementation workbook.